Friday, May 6, 2011
Thursday, May 5, 2011
CCS Footcare - Lornamead UK Ltd
Due to the success of the campaign in March 2011, we have been requested by Boots to manage some extra days in May and June whilst there is a special in-store promotion on foot care - buy one, get the second one half price. CCS foot care is a popular brand and Lornamead is delighted to meet the request to contract further in-store demos and sampling.
Great to be working with Lornamead again and also to incorporate some more extensive market research into the campaign.
Friday, April 8, 2011
Britvic - SoBe Pure Rush naturally energising drink sampling in Boots 6 & 7 May 2011 with Powergirls Field Marketing
We are delighted to be working with Britvic again. In the past we have promoted Purdey's, Robinsons Fruit Spring and other Britvic brands. SoBe Pure Rush is launching in the UK and we are supporting this with a sampling campaign in Boots UK stores on 6th & 7th May 2011, 11am - 3pm in store to target Boots customers during the busy lunch time trade.
Find out more about SoBe by visiting facebook.com/SoBeUK or twitter.com/SoBeUK.
Monday, February 21, 2011
Lornamead UK Ltd - CCS Footcare sampling in Boots - March 2011
We have been chosen by Lornamead UK Limited to deliver in-store activity within Boots for its CCS range of professional foot care products. Powergirls brand ambassadors will be present in key stores on 24/25/26 March 2011 to educate shoppers on CCS Foot Care Cream and CCS Heel Balm. Shoppers will be provided with further information on both products in addition to a free sample of the Foot Care Cream.
Winter is a tough time for feet, with dry and rough skin leading to poor conditioning. CCS products are used by foot care professionals and are proven to soften hard, dry skin to keep it soft, supple and prevent further problems developing. The in-store activity is supported by advertorials, direct marketing, PR and price promotions in-store.
I am delighted to continue our strong relationship with Lornamead and Boots. Foot care is an often-overlooked area for most consumers - so we look forward to helping raise awareness of these fabulous products.
For further information on CCS Foot Care visit www.ccsfootcare.co.uk
Wednesday, January 19, 2011
Very busy Q4 at Powergirls Field Marketing
Our clients kept us very busy during September - December 2010 with lots of in-store activity in Conran Shops, John Lewis, House of Fraser, Holland & Barrett, Boots and other major outlets. We contracted 20,000 field marketing days during this period!
Our experienced and dedicated field staff carried out various roles including, Exhibition support work, Demonstrations, Consultancy roles, Mystery Shopping, Leafleting/Advice teams & Sampling and Sales teams....and we have contracts for new product launches for 2011 and great plans for the year ahead - it is all looking good!
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