Powergirls help Rio Health to deliver natural skincare message
Powergirls Field Marketing is to follow its recent successful promotions for Rio Trading with in-store sampling and demonstration activity for the company’s new Earth·line and Sea·line Dutch skincare ranges. The activity takes place in Revital, Health Matters and Real Foods stores across the UK from 9-19 December and will see Powergirls brand ambassadors sampling the complete range of natural skincare products to shoppers. The activity also includes special price promotions across both ranges.
Made using only natural ingredients, the new Earth·line and Sea·line ranges have been awarded the BDIH quality seal for “certified natural cosmetics” as they contain only healthy, natural ingredients from certified and environmentally friendly cultivation. Earth·line features skincare products for face, body and hair, all with a vitamin E base to o ffer an intensive treatment for ageing, damaged and oversensitive skin. Sea·line is the only 100% natural skincare range based on Dead Sea mineral salts combined with essential oils, plant oils and specific herb extracts to enhance the skins natural strength. With 1 in 3 people now suffering from sensitive skin caused by synthetic ingredients in most skincare products, both ranges work to balance the skin in a natural way. In fact, all the ingredients used are so natural and safe you could eat them!
These unique products, combined with the special instore price promotions running as part of the activity, will help to ensure we deliver a fantastic return. With Christmas just around the corner, now is the perfect time for us to be engaging with shoppers to demonstrate the skincare benefits of both ranges.
